Warren Buffett has been for years one of the most successful investors of our time. He is one of the top ten richest people in the world. His net worth is in the billions, and the number is always fluctuating since a deal of his wealth is in the stock market. Buffett based his investment strategies around one main factor, discipline. He developed certain rules that he looked for in companies, and never veered away from those rules. Of course those rules, or equations, took years to develop, but it has been a proven set of equations for decades now. Buffetts portfolio does not only consist of Fortune 500 companies worth billions, but also of small caps which have more of an upside if their markets start to sky rocket up. Followers of Buffett are in the millions who eat, breath, and sleep his sayings and doings. What these fans of Buffett are trying to learn is not to pick a winning company from a bag full of winners, but find companies and industries out there that have yet to be discovered.
One such industry is the pulse oximeter market. A pulse oximeter, also known as a pulse ox by some medical professionals, is a medical device used to measure the blood oxygen saturation and pulse rate of an individual. In the past, a pulse oximeter was only accessible in a clinical setting, but that has completely changed. The only bulky units are still used, but a new finger pulse oximeter is the choice of many doctors, nurses, emergency personnel, and millions of respiratory illness patients. A recent study of the oximetry market revealed that it currently is worth about $ 200 million, but over the next five years it is expected to double in value.
Why is this important? It is important because their need will continue to grow as respiratory challenges in the world grow. Currently, only .01 percent of the population in the United States knows of a pulse ox, or uses one. Once this value starts to increase, the profits will pour in and that is why Buffett is keeping an eye on the industry. This is especially important to note that the population in the United States is getting older, where there are more senior citizens than teenagers in this country. Now if you combine that with the Obama healthcare plan, you have a very strong equation for success.
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